Negotiating master supply agreements, purchase orders, and private label arrangements with manufacturers and distributors.
Ensuring marketing claims, return policies, subscription programs, and pricing practices comply with federal and state consumer protection laws.
Drafting and reviewing marketplace seller agreements, fulfillment contracts, and terms of service for direct-to-consumer digital channels.
Advising on legal exposure when products cause harm and managing the legal aspects of voluntary and mandatory product recalls.
Structuring co-branding, celebrity licensing, and merchandise agreements that protect brand equity and define royalty arrangements.
Ensuring consumer data collected through loyalty programs, apps, and purchase tracking complies with applicable privacy laws.